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Our Approach - Form vs. Function
This comes down to one simple statement: the design of the website should never take top priority over the functionality of the website. You absolutely want the design to look professional, but if people can't find what they need quickly and easily, they will be gone. There are several factors that E-nomad focuses on to provide the best possible mix of form and function: responsible use of Flash design and PDF files, and intuitive site organization and navigation.
 
Flash Design
Fabulous, high tech all-Flash designs are beautiful to look at - the first time you visit the site. The second time you visit the site you can't wait to hit the Skip Intro button because you just don't have the time. Sites created entirely in Flash can be fun and they certainly have their place in certain industries that are already entertainment-oriented. They are just not as appropriate for a nonprofit website because the irritation factor is too risky when you are catering to potential donors, volunteers and consumers. The trend today is moderation in everything. If Flash is used at all, it is in small amounts as a portion of the main page. On most professional sites, like Adobe.com - the manufacturer of Flash, you will see a Flash element cycling briefly and stopping, usually with no sound added. Constant movement and sound on a page can be seriously distracting to a visitor trying to find information.
 
PDF Files
PDF files are another potential irritant for your site visitors so we want to keep them to a bare minimum and warn people when they are about to open one up. PDF files are a great way to send large documents to others in a format that everyone can read. But on a website, you really want that information as content in within your web pages not as a separate document. It is appropriate to use a pdf file for larger documents that are not as crucial to your website or for forms that require signatures and/or "printer-friendly" versions of online forms. Many nonprofits leave their Annual Report in a pdf format but pull out important statistics into the main web content.
 
Organization and Navigation
One of our specialties is website organization. Designing a web site involves space planning, analyzing who will be visiting the site, what they are likely to need or want first and the most logical way to get them from one piece of information to another without getting lost or confused.
 
We do not sell Content Management Systems, rent or lease software or work with templates. All of our work is original so that you are guaranteed a unique nonprofit web design that is yours alone.
 
E-Nomad Enterprises
 
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E-nomad Enterprises provides online marketing consulting to nonprofit organizations in Southern California. Services include nonprofit website makeovers, nonprofit web design, web site analysis, webmaster services, email marketing campaigns, reciprocal link programs, search engine optimization, and online marketing plan development. Nonprofit organizations can also find a directory of nonprofit resources including fund development resources, nonprofit management resources and nonprofit marketing resources.